DESIGNING A LANDING PAGE FOR LOCAL TEXAS BUSINESS 

THE PROBLEM

After interviewing clients and users I defined a few main points of the website that needed the most attention:

  • General public quote application

  • Dealership quote application

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PERSONAL QUOTE

User Flow

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RESPONSIVE DESIGN

One of our main objectives was to ensure that our site would look and function well on any sized device. 

Each page element was designed with small screen sizes in mind. I determined how each element should flow and what design would work best on varying screen sizes.

PROTOTYPING AND TESTING

I made a low fidelity prototype in Sketch to help a client visualize website design ideas. After some deliberation, we made some small changes to the prototype and began to develop a design system with UI.

THE FINAL DESIGN

The final design was made in Sketch and InVision. After 5 more user tests and client approval, I handed off Door2door Express mockup with all needed resources to a developer, to then be implemented.